AURIFER IN TIME

Shenzhen, 2019

Treasure of the Time Brand Hall, Chow Tai Fook

Submerging the consciousness into the sculpting of gold, we witness, from fluid, the metal blooms into flowers. Koun Ryusui, drift like clouds, flow like water.


In the prologue “The Metamorphosis of Gold”, one shall immerse himself or herself in a state of void, surrounded by petals of splendors.

The flowing gold in Aurifer In Time represents meticulously crafted jewellery as a quintessence of the arts in an epoch, deeply infused with cultural essences and memories of the people.

Inspired by the ‘Empty Your Cup’ Chinese Zen Philosophy, the space was designed to empty one’s thoughts, only to soak visitors in golden eras in the past with the following zones.

Flesh melts into water as the body moves – a contemporary choreography mirroring the flow of time.
FROM EARLY REPUBLIC OF CHINA TO WARTIME
POST-WAR TO THE 70S
THE 80S TO EARLY 21ST CENTURY
NOW TO THE FUTURE

Hivfield, the hive-shaped light sculpture highlights the cooperative nature of honeycomb-structure-inspired social and economic model, housing a bright and enlightening future for the younger generations

A Walk Through in the Brand Hall
Creative & Artistic Director Chris Cheung Hon-him
Project Director Liu Suet-yee
Technical Director Jeff Wong Chun-kit
Interactive Art Director Kwan Kai-yin
Production Director Leung Man-kit
Communications Manager Vanessa Lee Tsz-wai
Assistant Project Manager Priscilla Chung Ho-ning
Technologist Jacky Lau Ho-hei
Technologist Ryan Leung Cheuk-hang
Art Designer Janice To Tsz-sum
Art Designer Candy Chiu Pak-ki
Motion Graphics Designer Mike Choi Kei-chee
Motion Graphics Designer Jose Lai Hiu-fung
Cinematography & Photography Supervisor Chris Cheung Hon-him
Photographer & Cinematographer Leung Man-kit
Choreographer Victor Ma Choi-wo
Soundscape Designer h0nh1m
Soundscape Designer Mike Choi Kei-chee
Project Assistant Helen Chow Hiu-lam
Project Assistant Aaron Liu
Created by XCEPT
Client Chow Tai Fook
Curatorial Team Joint Publishing Cultural Fund (Anne Lee, Davis Leung, Michelle Mak)
Collaborator - Set Design Elf Messy Floor (Irving Cheung, Rex Leong, Nono Tin, Nickie Lung)
Collaborator - Wardrobe Design William Tang
Collaborator - Photography DreamCo Photography (Jacob Liu)
Collaborator - Cinematography Sepwood Production (Manlam, Yabee Wong, Ivan Law Hoi-ki, Chong Tsz-kue, Vicky Cho)
Concept
Awards
Credits
Media Coverage
Tap anywhere to continue...